heart & stroke

vice president, direct marketing

The Position

Organization: Heart & Stroke

Title: Vice President, Direct Marketing

Reports to: Executive Vice President, Fundraising and Marketing

Team: 12 Total – 3 Direct: Senior Manager, Loyal Donors; Senior Manager, Annual Giving; Manager Campaign Planning & Digital Campaigns

Location: Toronto/GTA – position will require in office (Yonge and Eglinton) on average 1 day/week

Is this you?

You are reading this Position Profile because it is entirely possible you could become the Vice President, Direct Marketing, for Heart & Stroke. Consideration for the role starts with your own – objective – personal analysis.

In other words, is this role the right fit for you?

You’d describe yourself as a direct marketing expert. You’ve ‘owned’ this entire revenue function and have worked with both internal teams and agency partners to generate revenue. You are results focused with a proven track record in growing direct marketing revenue, strategically. You do this through discovery, data analysis, combined with a deep desire to test and learn and are comfortable working collaboratively in the development of strategy and then taking that strategy into donor-centred execution.

Your direct reports and cross functional teammates would describe you as the ultimate colleague. You are a collaborator - caring and considerate, thorough and thoughtful, open to new ideas and perspectives, an exceptional communicator, respectful and responsible. You deliver on time, on budget and on target.

Are you a critical thinker - inclusive, articulate, agile, adaptable and never shy to roll up your sleeves and dig into the details?

Would you be energized, motivated and excited to lead direct marketing  for a leading health charity that drives life-saving medical breakthroughs, advocates for better health, and brings together the brightest minds to improve diagnosis, care and support for heart health?

If this sounds like you, please click here to read the entire Position Profile.